I know I’m sounding like a broken record – or one of those crazy, bearded end-of-the-world-protesters - but here’s another media release promoting the joys of low-carb that just drives me crazy.
Guilt-free, beer-drinking pleasure at the Bavarian Bier Cafés
20th February, 2009
The Bavarian Bier Cafés continue to cement their position as a beer-lovers paradise introducing two new low-carb preservative-free beers at each of their five venues.
The new Leichte Weisse and Fürsten Gold Lager from Bavarian bier producer Thurn & Taxis, are perfect for beer connoisseurs fed up with the string of beers that are low in carbs but also low in flavour currently on the market.
Brewed in Bavaria, both beers are made according to Germany’s strict purity laws meaning they contain only four ingredients – hops, malt, yeast and water – and have absolutely no preservatives, so they’re not just better for your waistline but better for your hangover as well!
The Leichte Weisse is a light and refreshing alternative to traditional Weissbiér. Light and zesty with tropical fruit and citrus characters, it’s refreshing on its own or the perfect accompaniment to the Bavarian Bier Café’s famous Jäger Schnitzel.
The Fürsten Gold Lager has a fresh, malty flavour perfect for those who love to savour their beer, or as an accompaniment to meat dishes such as the Bavarian Bier Cafés’ selection of Gourmet Bavarian Sausages.
Both the Thurn & Taxis Leichte Weisse and the Thurn & Taxis Fürsten Gold Lager are available on tap from your local Bavarian Bier Café.
Now, I don’t know what these beers taste like and, as with any beer, if YOU like it – drink up & enjoy. But, if you are drinking enough beer that switching to low-carb beer makes any appreciable difference to your waistline, you will be shopping around for a new liver before you need a new pair of pants.
How can you promote low-carb beer as being "guilt-free" and "better for your waistline" and not infer the rest of your beers will make your patrons fat b@stards? When the low-carb wave recedes (and it will) beer is going to have an even more deeply entrenched - and wrong - stigma attached to it that I fear will just accelerate the decline in consumption it already faces.
Drink for flavour.
Drink less, drink better. If you do that, you can always drink beer guilt free!